The Manchester-based business has been again criticised by the Advertising Standards Authority, six months after it was told a “Send Nudes” email campaign was socially irresponsible.On Wednesday, the ad watchdog ruled that two ads for the online fashion retailer had breached advertising regulations and must not appear again in current form.

It comes after the online brand sent an email campaign to customers in November 2019. The email featured a headline which stated, “UP TO 60% OFF EVERYTHING* + AN EXTRA 10% OFF DRESSES, TOPS AND JUMPSUITS**”.Two complaints were raised about the campaign, questioning whether it was clear that the asterisk meant that the discount excluded certain lines.Boohoo, which enjoyed a year-on-year increase in sales in April despite the lockdown, ar…